MCPHERSON’S Consumer Products – the health, beauty and wellness company behind pharmacy brands such as Manicare, Dr LeWinn’s and Fusion Health – has announced that it has finalised a new pharmacy wholesaler agreement with API.

In an ASX statement, the company said its annual revenue of around $15-20 million will shift from a direct-to-store model to a wholesale relationship with API, potentially enhancing operational efficiency and market reach.

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